Linda M. Perry
lperry@nus.edu.sg

© Linda M. Perry
2008

About the campaign art on the home page (links will open in a new window)

1. This ad by a Russian advertising agency is part of the World Wildlife Federations's campaign to save endangered species. This one graphically shows the declining population of leopards, an endangered species, from 1984 to 2007. See the original at Ads of the World website, http://adsoftheworld.com/media/print/wwf_russia_leopards.
   
   
2. The United Nations sponsors several programs and campaigns to promote gender equality through the UN Interagency Network on Women and Gender Equality. http://www.un.org/womenwatch/
   
   
3. The NUS Chapter of Roots & Shoots, working from plans formulated in the 2007 class of NM5208, implemented Code Blue, a campaign to raise awareness of the plight of Singapore's marine life and to build membership in the Roots & Shoots chapter Youth United.
   
   
4. Singapore Red Cross and Institute of Public Relations sponsored a campaign for relief for the 2004 tsunami victims. The Red Cross used donations to ship medical and other relief supplies to affected areas in the region in January 2005. See http://www.redcross.org.sg/tsunamirelief_070105.htm for details.
   
   
5. The Singapore National Smoking Control campaign in 1986 included a encouragement to non-smokers to avoid second-hand smoke. This ad was included in the U.S. National Library of Medicine's website on anti-smoking campaign posters, at http://profiles.nlm.nih.gov/VC/Views/Exhibit/visuals/antismoking.html
   
   
6. Singapore's campaign to prevent bird flu in humans is focused on hygiene and preventing infected birds from entering the country. http://www.crisis.gov.sg/FLU/BirdFlu/
   
   
7. The Singapore National Environment Agency conducts an ongoing campaign to control the mosquitoes that carry denghe fever. The cartoon mosquito used in previous campaigns has been replaced with a more menacing depiction. For the latest on the campaign, see http://www.dengue.gov.sg/.
   
   
8. Manchester Friends of the Earth's Love Your Bike campaign in the United Kingdom encourages riding bicycles to stay fit as well as preserve clean air. http://www.afsl.org.uk/loveyourbike.htm
   
   
9. (not pictured) The Singapore National Environment Agency initiated the Singapore's OK campaign in 2003 to promote good personal and environmental hygiene. The campaign was aimed at preventing outbreaks of SARS and other viruses. See http://app.nea.gov.sg/cms/htdocs/category_sub.asp?cid=220 for an update on the campaign.