Budgeting
NM5208

• Budgeting Campaigns
  • Indirect costs
    • Overhead
  • Direct costs
    • Personnel
    • Production costs
    • Research & evaluation
    • Equipment
    • Facility rentals
    • Advertising
  • Time
    
    
    
• Production costs
• Printing
• Video production
• Graphic design
• Reproduction
  
  

• Get Quotes
• Possible costs
  • Printing
  • Food, beverage at event
  • Materials for press kits
  • Web space
  • Advertising: media & bus, billboard
  • Postage
  • Artist
    
    
    
• Expense Budget
• Cost-benefit analysis
  • Taken from decision process for governments’ intervening in markets
    • Place monetary value of item or action on welfare of all target publics
  • Weigh costs against benefits
    • Must have
    • Nice to have




• Time Budget
• Critical path
  • What must happen first
  • Plan around that
  • Work backward from day must be completed
• Gannt chart

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